Since 1893

Color is infrastructure.

The New York Chromatic Society advances the health, economic vitality, and social well-being of all New Yorkers through research, advocacy, and direct intervention in the color of the built environment.

131Years of research
47Color Works projects
5Boroughs served
58Miles of pink pathways

“We have 130 years of data, three peer-reviewed studies, partnerships with four medical schools, and a theory of change that makes people smile. I’ll take that combination over a grim white paper any day.”

— Priya Subramanian, Executive Director

Research. Intervention. Advocacy.

We study the relationship between color and quality of life, transform neighborhoods through community-driven color interventions, and advocate for color-conscious urban policy.

The Central Park Pathways Initiative

58 miles of pedestrian pathways. One shade of pink. Three years of rigorous, peer-reviewed research. The largest color intervention study ever attempted.

58
miles of pathways
$16M
capital campaign
3
year study period
5,000
volunteers needed
Learn About the Initiative →
“The built environment is never neutral. Every surface communicates something.”
From the Society’s charter, 1893

Help us paint New York pink.

The Central Park Pathways Initiative is the most ambitious project in the Society’s 131-year history.

This is a fictional nonprofit.

The New York Chromatic Society is a fictional nonprofit used as a teaching aid in the How to Raise Money fundraising workshop.